Adviso | Internet Strategy – Internet Marketing – SEO – Montreal

Adviso mandated by the Marcelle Group

Mon, 30 Jan 2012 20:50:00 +0000

Groupe Marcelle est un chef de file dans la fabrication de produits cosmétiques et soins de la peau employant plus de 250 personnes. Le groupe nous a mandatés pour un projet de stratégie Web impliquant notamment les médias sociaux et le positionnement dans les moteurs de recherche.
The Marcelle Group is a leader in the cosmetics and skincare industry with over 250 employees. The group has mandated our company for a Web strategy project mainly aimed at the social media and search engine (...) - News

We are looking for a Google Analytics specialist

Mon, 30 Jan 2012 20:49:00 +0000

Given the large volume of stimulating Web analytics projects that have been keeping our team busy since the beginning of 2012, we are looking for a performance measurement enthusiast to join our team. The description of this position can be found here. For other employment offers, please click here. - News

Adviso to work on the STM's long- term web project

Thu, 15 Dec 2011 20:10:23 +0000

Adviso is happy to announce that we've been invited to contribute to the exciting STM Web project over the next 3 years by our long-term partner TP1 that has won the contract.
All of our main services shall be put to the task on this major assignment:
[Web Strategy
>http://www.adviso.ca/en/online-strategy.html]
[Web Marketing
>http://www.adviso.ca/en/internet-marketing.html] Web Usability
[Search Engine Optimization
>http://www.adviso.ca/en/search-marketing.html]
Web Usability
Web Analytics (...) - News

Adviso won a prize at the Boomerang event

Thu, 01 Dec 2011 17:46:00 +0000

Adviso was awarded a prize at the Boomerang event The 2011 Boomerang event was a special night for Adviso because we were awarded with our second Boomerang prize! This time, it was for an outsatanding job on Boutique Cascades' e-commerce site. - News

New clients in November

Thu, 01 Dec 2011 17:43:00 +0000

Here are a few November additions to our client portfolio:
Côté Nord Tremblant granted us a mandate to redesign their website in collaboration with the Beauchemin agency and to optimize their web presence for search engines.
Place des Arts has commissioned us for their strategic web planning
We are happy to support Vision Mondiale with a long-term search engine optimization project.
We are also working with L'Appui to support those that contribute, without compensation, in providing care for (...) - News

Social Media monitoring study

Mon, 31 Oct 2011 15:59:13 +0000

New study on social media monitoring is out! - News

Adviso contribute to «Divertissement en ligne: la webtélé prend son envol»

Mon, 31 Oct 2011 15:54:40 +0000

English coming soon. but you can read last NETendances right now (in french). - News

Some of our new clients

Mon, 31 Oct 2011 15:50:27 +0000

Some of our new clients: Groupe Deschênes Inc
TV5
Canadel
Musée des beaux-arts du Canada
Groupe Optimum Inc - News

Some new projects this summer for Adviso

Fri, 30 Sep 2011 04:00:00 +0000

Several projects that we worked on over the summer have seen the light of day. Here are a few examples:
Scandinave Spa: Several modifications were implemented on the site to improve user experience. Most new features should be online shortly.
Cascades Boutique: Several changes to the online store needed to be implemented as it now holds a greater number of products. The Cardboard Christmas Trees are coming soon!
École du barreau: The site benefited from a complete redesign by Reptile Tech, (...) - News

Adviso at Google Analytics Partner Summit

Fri, 30 Sep 2011 04:00:00 +0000

For a 4th year in a row, our team was present at the Google Analytics Partner Summit in California. We were able to get a firsthand look at new products and features that will be launched over the next few months, convincing us once again that Google Analytics is becoming an increasingly indispensable tool.
We got the inside scoop concerning the launch of the new Google Analytics Premium, which is detailed in Simon's blog post here . (Note that the post is only available in French) Check (...) - News

E-commerce and the purchase of keywords go hand-in-hand

Tue, 30 Nov 2010 13:46:20 +0000

E-commerce websites have a little je ne sais quoi that marketing experts enjoy: they tend to always tell the truth. While for certain types of websites it may sometimes be difficult to find strategies that generate quality traffic, e-commerce websites are a goldmine of information in this field. - Articles

Making the most of your data using APIs

Tue, 26 Oct 2010 17:36:18 +0000

Since we work with various applications on a daily basis, we often observe certain shortcomings and reflect upon ways in which they could be improved on. In some cases, the enhancements in question are so obvious we can't help but wonder why they weren't automatically included in the application's design. - Articles

Web Analytics becomes increasingly strategic with Google Analytics taking center stage

Fri, 24 Sep 2010 17:50:14 +0000

I would like to talk about the large volume of transactions that have taken place in the Web analytics domain in recent years. Businesses that are strategically positioned in the digital sector all agree that it's crucial to include an advanced Web analytics solution in their offer. Adobe, IBM, Google, Yahoo! and Microsoft are among the businesses that have bought into the sector, or are at least planning to do so. Below is a timeline of the main transactions that speaks for itself. - Articles / Web Analytics, Google

RDV Web: Strategy, Social, SEO, SEM, etc.

Wed, 28 Apr 2010 20:59:41 +0000

More than 700 people came together to talk about the future of the Internet on April 21 at the first annual RDV Web. Adviso was there with its kiosk, which was a source of new contacts and an opportunity to further discuss the topics presented during the conferences. - Articles

Website for iPad: a do or a don't?

Wed, 31 Mar 2010 13:21:44 +0000

That is the question on many people's lips these days, what with the upcoming iPad release on April3rd: Does my business need to change its website or create a special iPad version of it? - Articles

E-commerce: internal search engine trends

Thu, 25 Feb 2010 21:07:22 +0000

We often hear of the expression by Avinash Kaushik, “Google is the new home page,” which clearly goes to show that a great many Internet users almost always turn to Google to find a particular product. - Articles / Web Analytics, Search Engine Optimization

Social networks: increase user participation with games

Fri, 22 Jan 2010 16:23:37 +0000

L'engagement, la propagation, les pages vues, les conversions : toutes sont dépendantes du taux de participation atteint. Comment faire augmenter ce taux de participation si crucial ? Une façon simple, le jeu. - Articles

Online newspapers: is it time to start blocking Google?

Tue, 08 Dec 2009 02:22:36 +0000

During the past few weeks however, we have witnessed a violent series of attacks, position taking and changes of heart on behalf of the players involved. - Articles / Search Engine Optimization, Social media

Social media marketing: avoid leaving out key steps

Wed, 04 Nov 2009 04:14:00 +0000

Social media now holds a place of its own among website managers and individuals in charge of the marketing operations of a business or organization. - Articles / Web Analytics, Internet Marketing, Social media

Media get together - The strategy behind Obama's Web 2.0 campaign

Thu, 17 Sep 2009 19:50:13 +0000

This was definitely the most stimulating lecture of the day, as I'm sure many of you would expect. Everyone was all ears when it was time to hear about how Obama's team won the elections and collected so much money by leveraging on communities and their influencers. - Articles